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BizBookBriefs
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BizBookBriefs

Every first Friday of the month, a business book authored by current thought leaders will be reviewed in a 60 minute session. Attendees will receive a summary of the salient points and the thread that ties them all together. And you don’t even have to read the book to attend!

3/1/2013
When: Friday, March 1, 2013
8:00am - 9:00am
Where: HeimLantz Boardroom
1997 Annapolis Exchange Parkway
3rd Floor
Annapolis, Maryland  21401
United States
Contact: Gretchen Snow

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The CRTC is proud to Sponsor BizBookBriefs throughout the Annapolis area.


This month's Review: Switch: How to Change Things When Change is Hard by Chip and Dan Heath
 
Next Book to Review"The rational mind wants a great body; the emotional mind wants an Oreo cookie. The rational mind wants to change something at work; the emotional mind loves the comfort of the existing routine. This tension can doom a change effort — but if overcome, change can come quickly.  In Switch, the Heaths show how everyday people — employees and managers, parents and nurses — have united both minds, and as a result, achieved great results."

This is a book that Jody Giles, CIO of Under Armour also recommended during his January Tech Talk presentation!

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